When creating post through the We Don’t Have Time accounts on social media:
- Always have our readers in mind.
- Try to always focus on the solution, rather than the company. How/why is this good for the climate.
- Always remember that We Don’t Have Time is the sender. We are not ghostwriters for our partners.
- Avoid corporate communication about new partnerships, revenue figures or stock-related content, etc. That type of content is not relevant for our readers.
- Tag relevant persons and companies for increased reach.
- Check the other chapters of our brand manual to communicate on brand.
The brand manual is under development. Some chapters are incomplete or missing. Write an email to our CMO Petter Körnemark at petter.kornemark@wedonthavetime.org if you cannot find what you are looking for.
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We Don't Have Time is the world's largest media platform for climate action—with a mission to democratize knowledge about climate solutions and inspire and mobilize global action toward a prosperous, fossil-free future. The content of the We Don't Have Time media platform is user-generated. The We Don’t Have Time organization does not automatically endorse users’ opinions and claims. All users of We Don’t Have Time have subscribed to We Don’t Have Time’s Terms of Use, which, among other things, prohibits hateful, abusive, and violent content. If you discover content that violates our Terms of Use, please notify us immediately. The platform is operated by the company WeDontHaveTime AB (publ), whose majority shareholder is the WeDontHaveTime Foundation. The Foundation’s principal purpose is to contribute to a reduced climate impact and an ecologically sustainable environment. Our headquarters is located in Stockholm, Sweden.
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