One-on-one with Carl Fredrik Sammeli

Catarina Rolfsdotter-Jansson is an expert moderator, lecturer, and devoted workshop leader in facilitating sustainable development. Catarina moderates for the EU Commission, the Swedish Government, corporations, local municipalities, and universities. She is also content director at A Sustainable Tomorrow and co-founder of the global climate NGO Our Kids´Climate.

Mr Sammeli is a serial entrepreneur and the founder of investment and advisory company, Sammeli. He founded Prime, the world's most awarded PR agency. He has 25 years of experience in entrepreneurship, business development, sales, strategy, public affairs, marketing, communication and crisis management. Prior to establishing Sammeli, he founded, and on many occasions also chaired, a number of Sweden's most lauded companies within strategy, marketing, advertising and digital communication. Today he consults for leading firms within finance, business law, management, FMCG, real estate and technology in Africa and Europe. Sammeli is a member of the Ratio Institute - an independent research institute in Stockholm, Sweden. He is also a member of the United Nations Children’s Fund (UNICEF) Global Advisory Group. His most recent passion is his new venture, Bitprop.